Counting down: Last call to register for Destination: Value by Mondelez WTR

On 30 October (11:00 CET), Mondelez World Travel Retail will lift the curtain on its bold new growth vision, Destination: Value – a fresh take on how industry players can drive conversion, connection, and category value across the global travel retail channel.

Bringing together a panel of business and behavioral experts, the live virtual session will feature Joost Rosmuller, Vice President and Managing Director, Mondelez World Travel Retail; Anna Somogyi, Director of Category, Customer & Shopper Marketing, Mondelez World Travel Retail; and Richard Shotton, a renowned behavioral scientist and author of The Choice Factory.

The session will open with a look at the key challenges and opportunities shaping today’s travel retail landscape from shifting traveler mindsets and new expectations of value, to how brands and retailers can create stronger engagement and sustainable growth across the channel. Attendees will gain a clearer view of where the biggest opportunities lie, and how data and insights are helping brands adapt to changing shopper journeys. This will be followed by inspirational examples that bring traveler behavior to life, exploring how behavioral science and category strategy can work hand-in-hand to spark impulse purchases, strengthen connection, and create meaningful moments of discovery in-store.

The session will conclude with the reveal of Mondelez WTR’s new growth vision, Destination: Value, which outlines fresh strategies to drive category penetration and elevate the traveler experience – backed by sharp insights, practical examples, and a fresh perspective on how data, design, and shopper psychology are reshaping the future of travel retail. At the heart of this vision is a call to reimagine duty free, where the journey is the reward.

This is the final call to be part of a conversation. Registration is available on this link.