Coccinelle posts positive H1 2025 results, 10% global sales growth
The company said results were driven by a strategy rooted in international expansion and constant focus on the customer

In a complex environment for the fashion and accessories sector, Coccinelle closed the first half of 2025 with positive results, driven by a strategy rooted in international expansion and constant focus on the customer.
Net global sales across all channels increased by 10% compared to H1 2024. Direct-to-Consumer retail grew by 5%, while e-commerce via coccinelle.com remained in line with the previous year. EBITDA remained significantly positive, reflecting an approach based on efficiency and long-term strategic vision.
During the semester, the brand expanded its international presence by entering the Japanese market, opening four pop-up stores in key commercial areas of Tokyo (Nihombashi Takashimaya and Ginza Mitsukoshi), Yokohama, and Nagoya. Two additional stores were inaugurated at Tokyo Daimaru and Umeda Hankyu in Osaka.
Across Italy, Coccinelle strengthened its retail network with three new openings: a boutique in Bologna (Piazza Galvani), a travel retail store at Roma Termini station, and, from July, a new location at Venice Marco Polo Airport.
Coccinelle also introduced a travelling pop-up store initiative aimed at increasing brand visibility in key markets. Strategic locations included El Corte Inglés (Madrid and Marbella), La Rinascente Duomo (Milan), and Ludwig Beck (Munich).

According to Coccinelle, the brand is moving forward “with a balanced and attentive strategy, staying true to its founding values of authenticity, elegance, quality, and commitment to customer relationships”.
Commenting on the results, Emanuele Mazziotta, COO of Coccinelle, said, “The first half of the year underscored the importance, for those operating in a global environment, of maintaining a delicate balance between strategic vision and adaptability.
“In a world marked by constant transformation, the strength of our results reflects Coccinelle unwavering commitment to sustainable growth, consistency, and a deep focus on the end customer."
He said Coccinelle's international expansion and the evolution of our retail channels are guided by a measured and conscious development approach, one that enhances and protects the brand’s unique identity. "We invest with a long-term perspective, reinforcing our presence in key markets through projects that embody quality, inclusion, and meticulous attention to detail.
“In a time of rapid change and reduced certainties, we remain anchored to a clear vision, centered on people and aligned with the values that have always shaped our actions. It is this consistency, combined with a genuine openness to listening and responding to the needs of today, that will continue to inspire and guide our future decisions,” Mazziotta concluded.