The best of English sparkling wines: Avolta highlights Chapel Down, Gusbourne and Nyetimber at Heathrow

Avolta, in partnership with Heathrow, is strengthening its premium drinks offer with a unique new campaign in its World Duty Free store at Heathrow Airport Terminal 5.

Running from November 2025 through to February 2026, the activation celebrates the festive season and beyond, with three of the country’s most renowned producers of English Sparkling Wine – Chapel Down, Gusbourne, and Nyetimber.

For the first time, travelers will discover these celebrated brands side by side, with tastings available to help them sample before purchasing, and experience for themselves the exceptional quality of the very best English Sparkling Wine. Every Friday, an artist will be in store to hand paint wooden gift tags with seasonal images, giving shoppers the chance to add a memorable and personal finishing touch to the bottles they are buying.

This collaboration showcases the prestige of English Sparkling Wine and demonstrates Avolta’s commitment to offering travelers exclusive, memorable experiences that go beyond shopping, while also championing British products in London-based Heathrow, the UK’s largest airport.

Eve Fifer, Avolta Commercial Director in the UK, said, “We’re incredibly proud to be partnering with Heathrow and three of England’s most iconic sparkling wine producers on this unique activation. Heathrow and Avolta share the same commitment to drive the agenda in terms of supporting local British businesses and brands, and this campaign is a great example of that shared ambition in action. Together with Chapel Down, Gusbourne, and Nyetimber, we’re delighted to shine a spotlight on the incredible quality of English sparkling wine.”

Tom Hepworth-Bond, Chapel Down Sales Director, commented, “Interest in English sparkling wine is accelerating around the world, and Heathrow provides an exceptional platform to showcase the quality and ambition of our category. At Chapel Down, we are committed to shaping the future of English sparkling wine and raising global awareness of what it can offer. Global travel retail plays an increasingly important role in that journey. Partnering with Avolta and joining fellow producers at this key international gateway allows us to introduce travelers to English sparkling wines that stand proudly alongside the very best worldwide. It is an exciting moment for the category and we are delighted to be part of it.”

Jonathan White, CEO of Gusbourne, added, “We’re thrilled to bring Gusbourne’s vintage-only English sparkling to Heathrow, helping travelers discover our meticulously crafted Kentish wines. Fresh from a string of international award wins – including six gold medals and the coveted Chairman’s Trophy at the Champagne & Sparkling Wine World Championships – we’re proud to be flying the flag for English wine in such good company.”

Karl Thögersen, Group Head of Sales - Global Travel Retail & Europe at Nyetimber, said, “Global travel retail is a hugely important channel for us at Nyetimber, so to be included in this activation at a peak sales moment is an exciting opportunity. We often find that when people try Nyetimber they come back for more, so by sampling directly to travelers we hope to bring on board new fans of our sparkling wines.”

Fraser Brown, Retail Director at Heathrow, said, “We are delighted to celebrate English Sparkling Wine through this new campaign with Avolta. Heathrow has always showcased the best of Britain to a global audience, and this initiative brings together exceptional producers whose skill reflects the innovation and quality Britain is known for. As we strive to make every journey better, Heathrow is proud to offer passengers a taste of English luxury, especially during the festive season.”