Nuxe launches Zinc Power, a powerful, game-changing range of four new products for skin blemish control

Nuxe Research is revolutionizing skincare for skin types prone to blemishes, with Zinc Power spot-control, a game-changing, skin blemish control routine with four specific products: a Cleansing Gel in a 150-ml tube, a Purifying and Spot Control Toner in a 200-ml bottle, a Blemish and Spot Control Serum in a 30-ml bottle, and a Mattifying Fluid Pore Minimizer in a 40-ml tube, all of which have gone all out for effectiveness, with their duo of high-performance, 100% natural origin, active ingredients, Zinc [PCA] and Lychee Extract.  

Effectiveness is the first concern when choosing an anti-acne products and the effectiveness of Zinc Power is optimized by our addition of PCA, one of the skin’s natural constituents which improves the absorption of Zinc, the go-to active ingredient for treating blemishes.

In the case of the Blemish and Spot Control Serum, for example, 97% of women in our independent tests responded that their skin was more even and after 2 months of usage testing, evaluated by independent dermatologist, 28% of users reported that their spots had disappeared and 31% that their blackheads had disappeared.

With the addition of Lychee Extract and notes of watermelon, Nuxe has gone further, transforming blemish control into a truly sensorial experience, with the notes of watermelon and the light milky textures obtained from the lychee extract, adding a whole new dimension to the straightforward blemish controlling effectiveness delivered by these four products.

Zinc Power launched in travel retail with Lagardere and is now becoming available in all retail channels, rolling out progressively with our other European operators.

“We believe this range is a powerful new addition to our assortment in retail travel. With our new Zinc Power products, we have thought about how to bring our reputation for sensoriality to the practical treatment of acne-prone skin. With the two key ingredients of Zinc [PCA] and Lychee Extract, Zinc Power’s unique formulations go beyond practical effectiveness, by also creating an amazing sensorial effect.  The simplicity of Zinc Power’s effective yet attractive routine is designed to appeal to both our core clientele for whom acne blemishes can be problem and especially to travel retail’s younger and rapidly growing market of Gen Z shoppers. And the advertising proposition that we have devised for Zinc Power, “My Skin, My love”, is a promise of the feeling of self-confidence that we believe these products can bring to consumers using Zinc Power," says Ombeline Forbin, Marketing Manager Nuxe Travel Retail & Export.