Hanse signs in-flight agreement with L’Oréal Travel Retail

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Nikolas Hogrefe, Managing Director at Hanse Distribution

Hanse Distribution Ltd and L’Oréal Travel Retail are pleased to confirm they have signed a distribution agreement for the inflight sector. Under the terms of the agreement, Hanse is granted the rights to supply for L’Oréal TR brands to selected airlines in the Middle East and Africa.

“Hanse is absolutely delighted to have reached this agreement with L’Oréal, the largest beauty company in the world. The Middle East and Africa continue to develop rapidly, and we will work closely with the L’Oréal team and the wonderful airline partners that are in the agreement to provide professional and well managed sales and service. It has been a challenging time for us during COVID, but I am so proud we have ridden this storm and are now well on track to reach our targets for 2023. Thank you to all our customers and colleagues for such a great cooperation during this time. There are a lot of opportunities to grow business for Hanse and we are excited for the future,” says Hanse Distribution Managing Director Nikolas Hogrefe.

“We are very happy to be working with Nikolas, Jakob, Stuart and the whole Hanse team who have developed such an excellent reputation for the airline sector over the years. At L’Oréal it is important that we work with trusted and experienced partners to realize our ambition to provide beauty for each traveler. We look forward to growing the business together in this exciting Travel Retail area,” says L’Oréal Area Manager Fazyl Ablanov.

“I am delighted to bring together these two companies who I have enjoyed such a close relationship and business success with over many years, and I am sure it will be a great success,” adds Hanse Distribution Strategic Business Development Advisor Stuart McGuire.

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GTR Magazine Editor

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