Blue Caterpillar appointed as exclusive distributor for Brockmans Travel Retail Americas

Blue Caterpillar LLC, a leading distributor of premium spirits and liqueurs, has announced a new exclusive distribution agreement with Brockmans Gin, the acclaimed “Properly Improper” gin from the UK. This agreement covers travel retail across the Americas and domestic markets in Central & South America as well as the Caribbean.

This strategic partnership will see Blue Caterpillar bring Brockmans Gin’s distinctive, award-winning portfolio to discerning gin lovers traveling through airports, cruise lines, and border stores, alongside targeted placements in high-value domestic/ export markets.

A gin like no other

Since its launch in 2008, Brockmans has disrupted the gin category with a bold, unconventional recipe that blends traditional gin botanicals with blueberries, blackberries, and subtle citrus, creating a luxuriously smooth, intensely aromatic spirit. Dubbed “Properly Improper,” Brockmans Gin has won international acclaim for its distinctive taste and rebellious spirit, appealing to consumers looking for something far beyond the ordinary.

Expanding horizons in the Americas

The agreement represents a major step in Brockmans’ expansion across the Americas. With Blue Caterpillar’s deep expertise in travel retail and premium spirits distribution, as well as its established network in key domestic markets, the brand is poised to capture a new wave of gin enthusiasts.

"We are delighted to welcome Brockmans Gin into our portfolio," says Christoph Henkel, Co-Founder of Blue Caterpillar. "It’s a brand that defies convention yet delivers world-class quality – a perfect fit for the vibrant and diverse consumer base we serve in travel retail and premium domestic markets across the Americas."

Maxine Hoy, Commercial Director of Brockmans Gin, adds, “Partnering with Blue Caterpillar is an exciting step forward for Brockmans Gin. With strong expertise in travel retail and premium spirits distribution across the Americas, Blue Caterpillar is the ideal partner to help us grow Brockmans’ presence. We look forward to working closely together to share our ‘Properly Improper’ gin with new consumers.