September 7 2022  |  Retailers

Lotte Duty Free promotions mark increase in duty free limit

By Jane Hobson

To mark the duty free liquor allowance increase, Lotte Duty Free offers up to 30% discount on alcoholic beverages in Seoul Incheon T2

Lotte Duty Free is holding a large-scale event for Korean customers in line with the increase in the duty free limit.

From 6 September, the government has raised the basic duty free limit applied to an overseas traveler’s carry-on items from US$600 to US$800, and the duty-free limit for alcoholic beverages has also been expanded from one liter bottle and less than US$400 to two bottles of less than US$400 in 2L. Accordingly, customer benefits have been significantly strengthened.

A Lotte Duty Free official says, "We expect that sales for Koreans will continue to rise due to the increase in the duty free limit."

Lotte Duty Free is offering an instant discount of up to 30% when purchasing three bottles of liquor such as Valentine, Royal Salute, Johnnie Walker and Hennessy at Seoul Incheon Airport Terminal 2.

In addition to single malt whiskies that are difficult to find in the local market such as Glenfiddich 26yo and 30yo and Glenmorangie Signet, the company is offering duty free exclusive products such as Royal Salute House of Quinn Richard Quinn Edition and Dalmore 15 Years Luminary No 1.

At Lotte Duty Free's downtown stores during September, Valentine's 21yo Golden Zest and Sujeongbang are sold at 50% and 40% discount, respectively. From 9 September, a wine eco-bag is given to customers who purchase two or more bottles of alcohol.

Lotte Duty Free online is introducing a prize draw open to customers who purchase more than US$777 at Lotte Duty Free’s website by 30 September and who complete a feedback form. The winner is given a travel ticket to Vietnam Danang Golf Package for four people.

In addition, among customers who complete a feedback form by 30 October, the first and second place customers with the highest purchase amount receive a Lotte Resort accommodation voucher.

Exchange rate promotion

Lotte Duty Free is also expanding its exchange rate compensation events in line with the rising won/dollar exchange rate.

Since last April, Lotte Duty Free has been holding an event called LDF PAY, which can be used like cash at Lotte Duty Free for customers who are putting off duty free shopping due to the high exchange rate. Now, as the exchange rate has recently risen more steeply, the amount of the gift has increased.

Lotte Duty Free downtown stores are presenting LDF PAY worth 2.97 million won (US$2,150), including exchange rate compensation of up to 500,000 won (US$362), depending on the purchase amount if the store-based exchange rate is 1,350 won or more. This is the largest gift ever given to Korean customers, and it runs until 30 October.

Lotte Duty Free is also introducing an additional LDF PAY gift event for the Chuseok holiday. LDF PAY of up to 200,000 won (US$145) is presented at Lotte Duty Free downtown stores by 16 September, depending on the combined purchase amount of a single brand.

In addition, from 5 to 12 September, a 20% discount on LDF PAY 30,000 won (US$22) through KakaoTalk (a messaging and video calling app) is offered on a first-come, first-served basis.

Details of all events can be found on Lotte Duty Free’s online event page.

REGION Asia

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