December 21 2021  |  People

​Heinemann Asia Pacific appoints new Managing Director

By Wendy Morley

New Managing Director of Heinemann Asia Pacific, George Tsoukalas, brings a solid history of leadership to the role

Heinemann Asia Pacific has appointed George Tsoukalas as Heinemann Australia’s new Managing Director, effective 17 January 2022. Current Managing Director Richard Goodman is departing Heinemann Australia for a new role outside the travel retail industry.

Tsoukalas has been with Heinemann Australia since 2019. His current position is Head of Marketing and Category Management. His previous role was Head of Operations at Heinemann Australia. George brings a strong track record of leadership to the role.

“I am honoured to take on the Managing Directorship for our amazing team and look forward to continuing my close collaboration with our leadership team in Australia and Singapore,” said George Tsoukalas on his appointment.

“We thank Richard Goodman for his five years of service to Heinemann and wish him all the best success in his next chapter,” commented Johannes Sammann, Heinemann Asia Pacific Chief Operating Officer. “George has been with Heinemann for a number of years and brings with him a depth and breadth of experience in our sector, both from the brand and retailer perspective. He is a great example of our core Heinemann value of leading through trust and he is the right person to guide our business through recovery.”

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