June 23 2023  |  International News

​Davidoff Cigars re-introduces iconic cigar from the past

By GTR Magazine Staff

Davidoff Cigars' Millennium Lancero Limited Edition Collection

For the second time this year, Davidoff Cigars has re-introduced an iconic cigar from its past. As part of its 'The Difference' campaign, the brand has launched the Millennium Lancero Limited Edition Collection, a restage of the former Millennium Blend Lancero.

"Back in its day, the Millennium Blend Lancero was renowned for being the format to fully enjoy the blend's special 151 wrapper," says Edward Simon, CMO at Oettinger Davidoff AG. "Today, the reborn limited-edition cigar once again stands representative of our ceaseless pursuit for perfection. It took our Master Agronomists 30 trials to create the special hybrid seed for this Ecuadorian wrapper leaf. Furthermore, the cigar's pigtail format requires impeccable rolling skills, so only our most experienced torcedores touch this creation.

"I am convinced that this relaunch will make a difference for countless aficionados – be it appreciators of the lancero format and outstanding craftsmanship, collectors who enjoy the Millennium blend in its other highly acclaimed formats, or connoisseurs with a refined palate who wish to fill their time beautifully with this masterpiece."

The long cigar treats aficionados to a medium-intense enjoyment of 35 to 45 minutes. With its binder from Mexico over four different Dominican variations in the filler, all topped off with the special Ecuadorian 151 wrapper, the 40-ring gauge lancero presents an intense yet refined taste experience. Initially, daring notes of oak wood and coffee accompany aromas of sweet prunes. In the second third, dark chocolate complements intense bouquets of almonds and white pepper. As the cigar approaches its grand finale, pronounced flavors of peat are finished with white pepper and liquorice.

The launch of the Millennium Lancero Limited Edition Collection marks the second out of a total of four limited-edition releases within the framework of the brand's "Cigar History Re-Rolled" concept, which in turn is an integral part of Davidoff's The Difference campaign.

The Davidoff Millennium Lancero Limited Edition Collection is available at select Davidoff Appointed Merchants, premium cigar retailers and in all Davidoff of Geneva since 1911 flagship stores.

REGION International

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