September 23 2024  |  Industry News

TravConsult and etrainu partner to launch online cross-cultural training

By Wendy Morley


The innovative minds behind TravConsult and etrainu's partnership

TravConsult, a trusted partner in the aviation, tourism, travel retail and broader retail sectors since 2002, has announced a partnership with etrainu, an international leader in online training and business solutions, to launch online cross-cultural training courses. These courses are specifically designed for professionals in the aviation, tourism and related retail industries, focusing on Asian markets including China, India, Indonesia, Japan, South Korea and Vietnam.

The partnership aims to provide industry teams with essential skills and cultural intelligence to better connect with, welcome and convert sales to Asian customers. TravConsult's comprehensive Learning Management System will host these courses, offering on-demand, flexible training that minimizes operational disruptions while ensuring equal access for all staff members.

Yianni Stergou, Head of Marketing at etrainu, stated, "Partnering with TravConsult allows us to support a world-class organization in reaching a wider audience, enhancing our tourism sector, and creating unforgettable guest experiences."


Bridging cultures: TravConsult and etrainu's online cross-cultural training for the aviation and tourism sectors

Trevor Lee, TravConsult Co-founder and Managing Director, expressed enthusiasm about the new hybrid model: "It is fantastic to have finally executed what our loyal Clients have been requesting us to do – that is, developing a hybrid model where the online component complements our powerful & transformative face-to-face workshops, which we have been delivering for the past 22 years!"

Lee added that the partnership has already garnered strong interest from airports in Europe and Australia as the aviation sector regains momentum.

Lilly Choi-Lee, TravConsult's Co-founder and Executive General Manager, highlighted the company's recent launch of specialized online courses for China and India Travel Retail & Duty Free markets. She emphasized the importance of these courses in equipping airports, brands and retailers with critical insights into key consumer segments.

TravConsult remains committed to driving cultural understanding within the tourism industry through both online courses and face-to-face workshops.

For more information about TravConsult's Asian Market courses, interested parties can email Trevor Lee at trevor@travconsult.com.au.

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