2.0 Partners sets Chinese Client Excellence training event at Venice Airport
Travel retail’s returning Chinese shoppers will be put under the spotlight in Chinese Client Excellence, a new dedicated training event from travel retail experts 2.0 & Partners for retail teams at Venice Airport.
This training session is a continuation of 2.0 & Partners’ core belief in harnessing tailored training and retail expertise to deliver the perfect retail experience for the modern traveling shopper. Building on the company’s long-standing experience delivering bespoke staff training in the European market, this new event at Venice Airport will leverage the agency’s insights on the modern traveling Asian shopper to deliver strategic solutions for Venice Airport’s retail teams.
Venice Airport has recently opened a new direct route to Shanghai Pudong Airport with China Eastern Airlines, opening up the Italian airport to an influx of shoppers from one of the travel retail sector’s traditional key markets.
In order to ensure these new arrivals receive the perfect retail experience, and recognizing the importance of delivering dedicated training for staff, Venice Airport owners and operators SAVE S.p.a Group are working alongside 2.0 & Partners to ensure their frontline teams receive the best in data-driven insights and best practices to enhance and unlock a truly exquisite sales experience.
The immersive, one-day course will be delivered as an in-person, seven-hour, interactive workshop led by 2.0 & Partners Head of Customer eXperience Management – Italy Erika Gianni as the latest edition to the company’s successful Customer eXperience Management (CXM) portfolio. It will encompass an in-depth analysis of the profile and habits of the modern Chinese consumer, alongside bespoke strategies to improve customer service and communication to further enhance the sales ceremony.
2.0 & Partners Head of Customer eXperience Management – Italy Erika Gianni explains, “The aim of this event is to support and supply participants with the knowledge and understanding required to optimize their interactions with Chinese consumers, and thereby enhance both the airport retail experience and the sales process and results for our partners at Venice Airport.
“We are delighted to be launching this exciting project, which focuses on a core demographic in our industry today.”
