March 19 2024  |  Industry News

MSC Cruises names Suzanne Mahoney as Head of Retail

By Hibah Noor


Suzanne Mahoney takes on the key Head of Retail role at MSC Cruises

MSC Cruises has announced key appointments with Suzanne Mahoney named as Head of Retail and Stefano Menegotto as SVP of Onboard Revenues. 

As Head of Retail, Mahoney is based in the company's headquarters in Geneva and will report to Menegotto. She joined the company on March 18, taking responsibility for the retail offering across the fleet and the future growth of the commercial retail offering.

Mahoney has over 30 years’ experience in travel retail having started her career with Pernod Ricard’s World Brands Duty Free in 1994 before joining World Duty Free in 2000. Since then, she worked both with luxury brands such as Lanson Champagne and The Edrington Group in the US, before joining Harding+ in 2014 where she was Director of Buying & Merchandising. Mahoney joined MSC Cruises from LiBi Retail, a hospitality tech innovator that makes hotels shoppable for the brands that guests experience during their stay. Mahoney remains on the Board of LiBi Retail.


Stefano Menegotto (left) and Brandon Briggs also assume new roles at MSC Cruises

Also based in Geneva, Menegotto joined MSC Cruises on March 4 and will work to further strengthen the onboard offering for guests. He brings more than 25 years’ experience, joining MSC Cruises from a 19-year tenure with Starboard Cruise Services – part of LVMH Group – where he held the role of VP & Managing Director for EMEA and APAC, leading the retail strategy for multiple cruise lines. Prior to this, Menegotto he worked for Luxottica Group as Country Manager in Turkey, India and Belgium.

MSC Cruises also announced that Brandon Briggs will be taking on a new position in Fort Lauderdale next month as SVP Onboard Revenue Operations for the US, a market of strategic importance for the company. 


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