January 30 2024  |  Industry News

Wego targets business travelers in MENA with new corporate platform WegoPro

By Hibah Noor

New WegoPro CEO Prashant Kirtane and Ross Veitch, CEO and Co-Founder of Wego, on the announcement of the new business-travel-focused platform

Wego, the leading online travel portal in the Middle East and North Africa (MENA) region, has unveiled WegoPro, an advanced platform designed to streamline business travel and expense management for companies worldwide.

WegoPro is launching in seven crucial MENA markets, including Saudi Arabia, UAE, Qatar, Bahrain, Oman, Kuwait, and Egypt. This move comes after Wego's acquisition of Travelstop in September 2023, emphasizing Wego's dedication to providing complete travel services to the business sector in the area.

Experts in market research anticipate the global business travel sector to reach a value of over US$1.8 trillion by 2027, with a recovery to pre-pandemic figures of US$1.4 trillion expected this year. The Asia and MENA regions are projected to significantly contribute to this growth, along with a rising demand for more contemporary and innovative business travel solutions, positioning WegoPro for considerable success in these areas.

Ross Veitch, CEO and Co-Founder of Wego, commented: “The Middle East's workforce, predominantly young, is accustomed to using sophisticated travel applications for personal bookings. However, they often encounter outdated and inefficient systems for business travel arrangements. WegoPro, leveraging our expertise in consumer travel services, aims to modernize business travel and expense management, making it more efficient and user-friendly.”

WegoPro provides a vast selection of flights and hotels, making business travel bookings more straightforward. The platform uses advanced machine learning and AI to offer personalized experiences for companies and their employees, greatly reducing the time required for business travelers to plan and book trips.

Prashant Kirtane, CEO of WegoPro, stated: “WegoPro is focused on simplifying business travel and expense management. By integrating Wego's extensive resources, cutting-edge technology, and intuitive design with personalized customer support, we've created a platform that meets the specific needs of MENA region businesses. Our aim is to deliver a modern solution that makes corporate travel and expense management more efficient and flexible.”

WegoPro also features efficient approval processes and customizable travel policies, offering businesses and their employees enhanced flexibility and oversight. Additionally, the platform includes a comprehensive expense reporting system equipped with a wide range of reporting tools and insights, enabling businesses to effectively manage and optimize their spending.

Following the acquisition by Wego, the platform has undergone significant improvements to cater to the unique requirements of MENA businesses. WegoPro is excited to launch a fully localized business travel platform in seven key MENA markets, providing business travelers with a region-specific and user-friendly experience, thus improving their overall efficiency and convenience.

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