Suntory Global Spirits renews Gold Partner sponsorship for 2025 APTRA India Conference
Ashish Gandham, Suntory Global Spirits Managing Director Global Travel Retail: "India represents a pivotal opportunity for our travel retail business"
Suntory Global Spirits has confirmed its commitment as a Gold Partner sponsor for the 2025 APTRA India Conference, scheduled to take place in Mumbai, April 7-9.
This marks the continuation of the group’s support, following its sponsorship of the inaugural APTRA conference, held in Delhi last March.
Suntory Global Spirits’ renewed sponsorship underscores the strategic importance of the Asia Pacific region, the Indian traveler, and this market’s potential for growth. Liquor is a dominant category in this region, and is poised to maintain its robust growth trajectory. Thanks to its highly sought-after spirits portfolio, Suntory Global Spirits said it is strategically positioned to leverage these emerging opportunities.
Within the Indian travel retail channel, the spirits category is predominantly characterized by Scotch whiskies, a sector where Suntory Global Spirits benefits from multiple renowned brands that resonate strongly with Indian consumers. Additionally, the rapidly rising demand for Japanese whisky presents a significant opportunity for The House of Suntory’s premium Japanese offerings, including Toki, which has emerged as a key growth driver in 2024.
Ashish Gandham, Suntory Global Spirits Managing Director Global Travel Retail, said, “We are delighted to once again sponsor APTRA’s India Conference. India represents a pivotal opportunity for our travel retail business, and we are investing in the market to accelerate growth and build on the solid foundations we have already established.
“Through strategic partnerships with our customers and a focus on immersive branding touchpoints at airports, Suntory Global Spirits aims to deliver premium products and experiences tailored to the diverse needs of Indian consumers. The increasing sophistication of travelling shoppers, coupled with the ongoing expansion of the premium spirits category, positions India as a key market for our long-term growth.”
