September 30 2024  |  Airlines & Airports

SEA Milan Airports enhances passenger experience with AirportLabs’ Pocket Flights tech

By Laura Shirk


SEA Milan Airports’ introduction of Pocket Flights to the European market serves as a model for airports worldwide

SEA Milan Airports has teamed up with AirportLabs to integrate its Pocket Flights technology. Passengers at Milan’s Malpensa and Linate airports can experience seamless travel thanks to AirportLabs’ next generation solution that provides real-time flight information via their smart phones. Data is integrated from the airport’s FIDS (Flight Information Display System) to ensure consistency across all channels and touchpoints, providing travelers with the same information that appears on the airport’s displays. Travelers are not required to download an app or share private information, increasing convenience and eliminating data privacy concerns.

As explained in the press release, by scanning a QR code, passengers gain direct access to a comprehensive flight details page, where they can search for their flight and receive real-time notifications. “This ensures passengers stay well-informed throughout their journey, receiving up-to-date flight information including gate changes, flight status and boarding details,” reads the release. “With this information at their fingertips, passengers can take their time and enjoy a more relaxed, stress-free travel experience that will naturally encourage them to explore and engage with the airport's diverse amenities.” According to the team, Pocket Flights has helped to maximize non-aeronautical airport revenue.

SEA Milan Airports’ introduction of Pocket Flights to the European market sets a new standard for traveler-centric innovation and serves as a model for airports worldwide.

“With the implementation of Pocket Flights, we are proud to be at the forefront of adopting innovative solutions that revolutionize the way travelers experience our airports,” says Mario Ponta, Director of Innovation, Quality and Continuous Improvement at SEA Milan Airports. “Together, with AirportLabs, we have been able to deliver this new service to passengers in a short time, aiming to improve their experience at our airports by providing them with real time and personalized information about their flight. We have found in AirportLabs a company that shares our commitment to combining fast deployment with continuous improvement. This approach is leading to further user experience optimization.”

In 2025, SEA Milan Airports’ marketplace Milano Malpensa Boutique will be featured in the operator’s new WeChat mini program. More than a simple translation, the Chinese version is designed to offer a superior navigational experience. “This additional feature will be an upgrade in the experience for Chinese passengers, who currently have access to only a ‘Western’ site in English,” comments Luigi Battuello, Director Non-Aviation Business Development at SEA Milan Airports.

Also in the works is a delivery service of pre-purchased boutique items to the lounge or gate.


By scanning a QR code via AirportLabs’ Pocket Flights, passengers gain direct access to real-time flight information via smartphone

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