SWISS spreads holiday cheer with 'LXmas' surprisesrr
Swiss International Air Lines (SWISS) is treating passengers to many surprises this holiday season, including onboard characters and airport carolers as part of its 'LXmas' program.
Some SWISS flights will have "familiar Christmas characters" greeting passengers with "Ho ho ho," and at Zurich Airport, the SWISS Singers are "spreading seasonal cheer."
Passengers also have the opportunity to win SWISS flights and Business Class upgrades, including a flight on the airline's A320neo which has been given a red nose for the season.
Those not traveling can guess online where the next ‘LXmas’ action is going to take place, and can win flight vouchers for participating.
"I’m delighted that this year, too, we can offer our guests a range of fun features and surprises to help spread the seasonal magic and get everyone in a festive mood," said SWISS Head of Marketing Stefan Vasic. "We’ve also made a conscious decision to opt for numerous smaller attractions. After all, it’s often the little things that are the most magical of all. And the Christmas spirit has rarely been more welcome than in times such as these."