January 30 2023  |  Spirits & Tobacco

Pernod Ricard and Heinemann partner on Monkey 47’s ‘Traveller’s Compendium’

By Jane Hobson

Monkey 47 Dry Gin is expertly handcrafted using 47 botanicals

Inspired by travel, adventure, and the hidden gems of the world, Pernod Ricard Global Travel Retail has announced the launch of Monkey 47’s ‘Traveller’s Compendium’, a travel retail exclusive pack and bottle design available in select Heinemann airport stores.

Inside the No.1 top trending Gin pack is Monkey 47 Dry Gin, which is expertly handcrafted using 47 botanicals, including lingonberries, hand-peeled citrus fruits, herbs, flowers and spices. Also included within the new unique gift box is a collection of Monkey 47 luggage stickers, of which there are five sets to collect, to accompany travellers on their ‘wunderbar’ adventures across the globe.

Additionally, the Heinemann Duty Free stores in Frankfurt and Berlin, as well as at the MyDutyFree shops of Heinemann’s distribution customer eurotrade at Munich airport, display a ‘Travellers Compendium’ themed activation. Here, travelers can experience the vivid designs of the new pack and bottle from January until March.

“We’re thrilled to have collaborated with our partner Heinemann and the No.1 top trending Gin Monkey 47, to produce this limited-edition for travellers,” said Antonio Duva, General Manager for EMEA and Pacific at Pernod Ricard Global Travel Retail, in a January press release. “The exclusive product signifies our long-standing relationship with Heinemann and offers travellers in selected airports across Europe and Australia something unique and special.”

Travelers can purchase the collectable bottle for €43 (US$47) in select Heinemann stores at airport hubs across EMEA and Pacific.

REGION International

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