Singapore DFS T Galleria launches Penfolds Venture Beyond and Max’s Rosé 2021
In partnership with World and T Galleria by DFS, Penfolds hosted shareable wine tasting sessions, where new additions to its portfolio were available to sample
Penfolds in partnership with World and T Galleria by DFS welcomed “all those who dare to meet the extraordinary to Venture Beyond.” The team hosted shareable wine tasting sessions, where new additions to the Penfolds portfolio were poured and new contemporary and collectable packaging designs were on display.
Visitors were guided through five of Penfolds House Style wines including the Penfolds Max’s Rosé 2021, which made its first foray into Singapore. The Penfolds Max’s Rosé 2021 is a tribute to former Chief Winemaker Max Schubert 1948 – 1975, a legend in Penfolds history.
Max’s constant pursuit of excellence paved the way for those that followed and allowed the status and heritage of Penfolds to grow. Max discovered the pleasure of drinking fresh bright rosé on one of his early trips to Europe. This wine has all the hallmarks of a well-balanced, bright young rosé crafted with early drinking in mind.
Led by summer fruits and rhubarb, Penfolds Max’s Rosé 2021 is a bright young rosé, crisp and textural with a restrained palate. Before its debut across Singapore later this year, the wine was tasted the first time in Singapore at the pop-up at T Galleria by DFS.
“We are delighted to host the exclusive DFS x Penfolds Venture Beyond event at T Galleria by DFS, Singapore. This has been a very exciting collaboration with our key brand partner Penfolds. It not only showcases many of Penfolds amazing wines, including the newly released, first-in-Asia Max's Rosé 2021, but it also allows us to create an experiential destination within a destination and deliver an unforgettable luxury experience to our customers from around the world,” says Andrea Crippa, Managing Director Asia South, DFS Group.
