July 12 2022  |  Spirits & Tobacco

Patrón Tequila unveils Patrón en Lalique: Serie 3

By Jane Hobson

Patrón Tequila and Lalique have unveiled the third collaboration: Patrón en Lalique: Serie 3 ahead of National Tequila Day on July 24. Combining Mexico’s mastery of artisanal tequila and France’s crown jewel of the crystal industry, the Series 3 collectible is a celebration of the Weber Blue Agave plant from which Patrón Tequila derives.

"Patrón en Lalique: Serie 3 showcases true art through a mutual devotion to handcrafted detail and a tireless dedication to perfection," reads the press release. The liquid is a blend of rare extra añejo tequilas and the design of the crystal decanter, created by Marc Larminaux, Lalique’s Artistic and Creative Director, is an artistic interpretation of the agave plant. Patrón en Lalique: Serie 3 tells the story of where Patrón Tequila is sourced and crafted and falls in line with the timeless theme of nature.

For this release, Patrón Master Distiller David Rodriguez and his team curated a blend of extra añejo rare tequilas that can not be replicated. Fourteen different tequilas each aged for up to eight years in French and American oak casks were hand selected and combined to create Patrón en Lalique: Serie 3. The liquid is marked by its crystalline color and sweet and smooth taste featuring hints of spices, dried fruits, sherry wine and intense wood.

"Our familia of talented craftsmen are constantly experimenting to create bold innovations that stay true to the Patrón commitment to handcrafted perfection," said David Rodriguez, Master Distiller at Patrón. "We explored many combinations of extra añejo tequilas before landing on the liquid excellence that can be found in Patrón en Lalique: Serie 3."

Each decanter is handmade and individually numbered at Lalique’s factory in Wingen-sur-Moder, in Alsace, France by a team of expert glassmakers through modern and traditional techniques.

"With this series we pushed the boundaries of art even further with the design of our decanter that celebrates the natural and raw materials that go into every drop of Patrón Tequila," said Silvio Denz, Chairman and CEO at Lalique. "Much like the masters at Patrón, at Lalique we pride ourselves on achieving excellence in everything we do."

The Patrón en Lalique series started in 2015 with the release of Serie 1, which was inspired by the Patrón bottle design. Following the success of the first release, in 2017, Serie 2 was unveiled and represented Lalique’s signature Art Deco design, as both Mexico and France share a claim of the early Art Deco movement.

The exclusive release of Patrón en Lalique: Serie 3 includes only 299 bottles worldwide that retail for the suggested price of US$7,500. The limited-edition 750-milliliter bottles will be available globally where fine spirits are sold and on BlockBar.com, the world’s first direct to consumer NFT marketplace for fine wine and spirits.

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