PyD and Bimba Y Lola seal fragrance licensing agreement

Bimbay Y Lola has joined forces with PyD in a new fragrance licensing agreement
Madrid-based fragrance specialist PyD and Bimba Y Lola have announced a license agreement to design, develop, market and distribute the Spanish fashion brand's fragrances across the world.
The signing of this alliance is said to mark a significant milestone for the expansion of both companies in the global perfume market.
“We are delighted to be partnering with Bimba Y Lola to develop their new fragrances,” said Pedro Trolez Cortina, CEO of PyD. “This collaboration allows us to merge our expertise in perfume design with the creative spirit of Bimba Y Lola to create unforgettable scents that will captivate consumers.”
María Domínguez, Co-founder of Bimba Y Lola, added, “The launch of our first line of fragrances is an adventure that we are embarking on with confidence in PyD, a trusted partner to bring the character of our brand to a category that we consider essential.”