Tairo Group hosts CK One Essence training sessions across Caribbean and Mexico
A successful Tairo Group training session in Grand Cayman
Tairo Group recently hosted a series of CK One Essence-inspired training sessions across the Caribbean and Mexico travel retail market.
The sessions celebrated 30 years of CK One while introducing the brand’s latest fragrance innovation.
Designed to honor CK One’s cultural legacy and evolution, the sessions provided beauty advisors and sales teams with in-depth knowledge and strategic tools to enhance the customer experience. “By deepening their expertise in CK One Essence and its connection to the iconic CK One heritage, sales teams are now better equipped to engage and inspire shoppers,” Tairo Group noted.
Through initiatives like these, Tairo Group said reaffirms its commitment to brand education and excellence in travel retail, “ensuring that CK One and its newest expression, CK One Essence, continue to captivate and resonate in the region’s fragrance market.”
