Coty’s Lancaster highlights new Sun Sensitive in Hainan pop-up with China Duty Free Group

Lancaster's mission is to introduce its customers to a great suncare experience
Coty’s prestige skincare brand Lancaster recently introduced its latest sunscreen product, Sun Sensitive Oil-Free Soothing Emulsion, now available across duty-free stores in Haikou, Sanya and Wanning.
Through various engaging product launch events, including a collaboration with China Duty Free, Lancaster aims to introduce its customers to a great suncare experience. The brand also marked World Oceans Day with a partnership to promote protection of the marine environment.
Built on over 50 years of research and innovation, Lancaster’s expertise in sun protection is regarded as unparalleled. Since launching its first sun range in 1971, the brand has been committed to providing an exceptional suncare experience, and protection against photo-aging.
In recent years, Lancaster has been striving to enhance the skincare experience for consumers. Thanks to high-tolerance formulas developed for sensitive skin, the brand’s Sun Sensitive Oil-Free Soothing Emulsion reduces sun-induced sensitivity and improves skin’s resistance to sun-induced damage. Lancaster’s Multirays Technology, included in the formulas, also offers broad photo-aging protection, leaving skin feeling soothed and comfortable. To manage its environmental impact, the product uses a proportion of post-consumer recycled (PCR) plastic in its packaging tube.

In June, Lancaster hosted a pop up at cdf Haikou, where visitors engaged in interactive activities and took skincare classes
During the launch of this new product, Lancaster organized a series of successful online and offline interactive events in Hainan, to showcase the exceptional protection of its UV care ranges. From May to July 2024, Lancaster partnered with Wuzhizhou Island, a 5A scenic destination in Sanya, and the China Duty Free’s Sanya International Duty-free Shopping Complex (cdf Sanya) to host a pop-up event. A Lancaster pop-up has been built at cdf Haikou, where UV cameras are provided for visitors to test their daily sun protection efficacy, and skincare experts are invited to share sun protection tips. Meanwhile, the brand has also collaborated with 5-star hotels in Sanya to offer customized trips for consumers.
Lancaster is also working with partners and consumers on various sustainability programs. To celebrate this year’s World Oceans Day, Lancaster joined a public welfare campaign ‘Together with LAN, Protect Pure Coral Sea’ with the Blue Ribbon Ocean Conservation Association, cdf Sanya, and Wuzhizhou Island. The campaign brought together multiple parties including research organizations, socially responsible companies, and volunteer divers to protect and restore the damaged coral reef ecosystem in Sanya through scientific breeding and underwater transplanting. As part of the initiative, Lancaster raised public awareness about the marine ecosystem through art exhibitions, marine biodiversity photography exhibitions, and handicraft workshops.