Coty unveils Burberry Her Petals Eau de Parfum
Coty has introduced a new Burberry Her Petals Eau de Parfum, an aromatic, gourmand fragrance “with a British twist”.
The fragrance comes in a new limited-edition design, featuring an archive-inspired glass bottle, elevated with floating pink petals.
Her Petals Eau de Parfum blends crushed berries with floral notes of violet and jasmine, rounded with woody tones and creamy amber. Top notes include red and dark berries (blackcurrant, blueberry and raspberry), with heart notes of jasmine and violet on a base of creamy amber and musk.
The fragrance’s launch is supported by a campaign featuring British model Fran Summers, said to embody “the energy, confidence and individuality of the modern Burberry woman”. It captures a joyful moment of petals being thrown into the air, symbolic of the captivating energy and bold notes of Burberry’s Her Petals Eau de Parfum.
The 100ml Burberry Her Petals Eau de Parfum is available from this month in travel retail in Asia Pacific and Europe.