March 28 2022  |  Fragrances, Cosmetics, Skincare & Haircare

TAIRO makes a gorgeous Gucci floral debut

By Hibah Noor

Gucci Flora Gorgeous Gardenia 100ml edp is now available in travel retail throughout the Caribbean and Mexico

TAIRO International has launched Gucci’s latest fragrance, Gucci Flora Gorgeous Gardenia, this season in travel retail stores throughout the Caribbean and Mexico.

Florida-based TAIRO, in partnership with Sears Mexico Travel Retail, created a floral fantasy story for their customers thanks to an interactive QR code displayed in the floor merchandisers.

Gucci Flora Gorgeous Gardenia captures the floral fragrance with a “surreal and captivating reinterpretation”, TAIRO said, alongside a campaign starring Miley Cyrus.

The signature scent is a white floral, “Gucci’s faithful creation of the perfect gardenia made for all free-spirited women full of positive energy”.

REGION Americas

Brand News

August 10 2022

Auchentoshan reveals first pop-up…

Scotch brand showcases diverse collection

August 9 2022

Hendrick’s Gin launches "uncoventional"…

In partnership with Gebr. Heinemann., the new Hendrick’s Gin experience will run August 1 – September 30

August 5 2022

Takamaka to open flagship at Seychelles

Celebrating return to travel with retail space

August 5 2022

Craft and passion inspire Bardinet’s…

The House of Bardinet was founded in 1857, when passionate young Frenchman Paul Bardinet, followed his vision of creating…

August 4 2022

​King Robert II gets brand refresh,…

First ever age-statement whiskies introduced, one GTR exclusive

August 4 2022

​Bardinet brews up new coffee flavor…

Bardinet Coffee is newest arrival to its range

August 4 2022

Lamy opens travel retail shop in…

Second travel retail shop concept in China

August 4 2022

IWSR: A focus on value over volume…

Pricing strategies by category, demographic and market will be more critical than ever for 1–5-year business growth plans

August 4 2022

Gin growth to come from non-traditional…

Growth opportunities emerge in a number of non-traditional markets, including Brazil and India

Copyright 2022 DutyFree Magazine. All rights reserved. Privacy Policy Sitemap