Ventuno Italy offers sustainable and local foods
Ventuno Italy is a new line of luxury Italian experience boxes offering a selection of regional fine food and wine/oils presented in sustainable, natural wooden boxes.
The experience boxes cover four regions of Italy (Piedmont, Tuscany, Apulia and Sicily) and three meal styles – aperitif, dinner and dessert.
“Ventuno Italy’s USP is the inclusion of a 360-degree virtual reality tour which is viewed on a mobile but with a holder included in the box,” said Tim Jobber, founder/owner of international travel retail consultancy JES Travel Retail.
“The concept is proving extremely popular in Asia. Ventuno Italy is launching across Europe and the US, with travel retail a natural location for marketing with partners,” he added.
For more details about Ventuno Italy, see www.ventunoitaly.com.
About JES Travel Retail
JES Travel Retail (www.jes-travelretail.com) provides consultancy services for brand owners and distributors looking to enter or expand in the global travel retail channel via its head office in Germany and partner offices in four UK locations, the US, India and Dubai.
JES Travel Retail is a founding member of the global travel retail agency and consultant network International Brands Group.